Reuters took readers on a deep dive into how a cottage industry of companies has sprung up to provide influential data on subscribers in the video streaming wars. Companies such as Netflix Inc and Walt Disney Co typically release that figure quarterly, leaving outsiders to guess at growth in any way they can. The third-party data is controversial but moves markets, so Reuters reviewed how often these firms get it right.
Reuters details how data firms offer numbers that Disney and Netflix won’t
03 February 2020, 12:00 am. 1 minute
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