When you’re dealing with data, transparency is key.
With several narratives, buzz, and complicated information out there, audiences need to be able to consume news and media stories that are factual and reliable to avoid misinformation. It’s more than always usually the job of journalists to distil that information and communicate it in an accurate, compelling way that is understandable for audiences.
To get on the front foot and provide your audience with trustful reporting, get your copy of this brand-new report from Reuters News Agency where our leaders share strategies on how data and trends can help cut through noise, how this work will feed into reporting, and ultimately, how it affects the trust audiences have in the news they consume.
- Stephanie Burnett, Digital Verification Editor
- Rob Schack, Director of Emerging Products
- Scott Malone, Politics Editor
The Reuters News Agency team will also discuss the 2022 US Midterms Elections, COVID vaccine hesitancy and more as examples of how they use data to help build trust with audiences. Inside the report, you can also expect to discover strategies including:
- Why adding context is one of the most effective ways to use data to build trust
- How using infographics, maps, and charts to provide context and help audiences understand complex issues
- Putting neutrality into practice: awareness of how bias and tunnel vision can shape opinions and values.